Friday, August 28, 2015

Treatment

Writing a treatment seem a little terrifying to me, as I have to explain the structure of my video. I'm not sure how I want my video, I only have thought of the basic things at this moment.

I planned on using images of the products and small videos of people using them in I can fit them in. i want to use my trainer from the gym I go to who is also a doTERRA consultant. Her name is Sue and she was the first person to explain what doTERRA was to me. Sue has a great speaking voice and knows a lot of information about doTERRA, thats why I believe she would be perfect.

I want some soft relaxing music, I'm not sure yet what type of music I will use but it will be soft music.

My video wont go for very long max of 3 minutes to hopefully get everyone's attention and put my message across.

Wednesday, August 26, 2015

doTERRA information

While looking for information about essential oils, I noticed that doTERRA actually had a bit of information about its company and products. They even have this clever information site about how the products could help called doTERRA university (clever right?) 

doTERRA have many pages as its originally an American company but has expanded. I found more information on the American website, they have an area about their company. It has different subareas to look at as well, I looked at their fact sheet to find our more about them and what the company was about. It had some interesting things about the company such as their growth, the people and places, etc. As this is informative, it didnt help me with anything I could use within my video.

Another area I looked at was Scientific Affiliates, which just explains who does what for the company and what kind of degree, master or doctorate that each person has. It is also informative and could help me.

They have an area about their story. This area just explains when they started with creating doTERRA  and who they had involved in the making of this company. It explained where they are being sold. I liked the part that the name represented a meaning; in Latin doTERRA means "Gift of the Earth" I found this fascinating because I wouldnt of thought to use a name that meant something so pure.   

The university has three areas of interest; Living, Sharing and Building.

Living tells what essential oils are, how to use them, why chose them and a few more. 

Sharing is about booking classes when you are a consultant and all the information needed to know in this type of area.

Building is about finding yourself and setting goals for yourself to become a better you.

All this information is interesting but only some areas I would be able to use.  


Reference List:

doTERRA, The doTERRA story, http://www.doterra.com/#/en/ourCompany/aboutUs/ourStory

doTERRA, Scientific Affiliates, http://www.doterra.com/#/en/ourCompany/aboutUs/scientificAffiliates

doTERRA, doTERRA University, http://www.doterrauniversity.com/#/us/en

doTERRA, Fact Sheet, http://www.doterra.com/#/en/ourCompany/resources/factSheet

Research on essential oils

As I started to research about essential oils, I found some mixed results. A lot of the results were about how good essential oils are and how they can help with health conditions, especially mental health conditions such as depression and anxiety. 

In one of the articles I read, was called 'The Power of Aroma' by Dr. David K. Hill. He explained how essential oils aroma helps with our emotions. Our smell receptors which are located in the upper surface of the nasal cavity has direct links with limbic system within the brain. This area controls our body's emotional responses. He also talked about how these oils influence the olfactory center also known as the visceral control center which controls physiological functions within our body.

As the article goes on Dr. David K. Hill continues to talk about how the hypothalamus forces it's own 'powerful' influence to directly interact with the pituitary gland (master gland) which is a small gland within the brain. The direct link between the olfactory system and the pituitary gland allows aroma to interact directly with the hypothalamus, also allowing neurochemistry throughout the body.

In a study I first read was about the effect of essential oils on the heart rate and blood pressure of spa workers. Within this study the authors had found that using essential oils was effective way to lower HR (heart rate) and BP (blood pressure) within the workers, but only for a certain period of time. More then a hour the BP and HR started to rise after a clear result of them dropping before the hour.

I read about a study that was done to test if aromatherapy helped with with anxiety and depression in woman with a high risk of postpartum disorder. The aim of this study was to determined if aromatherapy was capable to improve high risk anxiety and/or depression postpartum patients. The findings in this study determined that aromatherapy was a positive finding with minimal risk of use to improve in both anxiety and depression within these postpartum woman. 

In a different study they tested if aroma of orange would reduce anxiety and improve mood in females within a dental clinic. The aroma was diffused in the waiting room and was found that the orange aroma helped relax the patients before seeing the dentist. The orange aroma lowered each females state of anxiety, put them in a more positive mood and gave them a higher level of calmness.

In this article I found explained what aromatherapy is and how it works, as well as explaining what happens in an aromatherapy session and what it is good for. The article is called 'Aromatherapy.' In the overview the author explains things that you should or shouldnt do when using essential oils; such as digesting it unless it specifically if it states it or a doctor has recommended it. it also states that "essential oils are gaining new attention as an alternative treatment for infections, stress and other health problems."

In reading all of these I have learnt different things about essential oils and aromatherapy. In most cases it is encouraged to use essential oils if you have health problems, are stressed etc. Each article/study have something that relates them; they all got great results saying that essential oils do work to make us feel better and improve our health to a certain degree.

I enjoyed looking at the further information on essential oils then what I just new; this made my knowledge more broad about the subject.


Reference List:




Dr. David k. Hill 2015, The Power of Aroma, http://www.essentialoilscptg.co.uk/essential-oils-are-their-aroma/


European Journal of Preventive Cardiology 2012, The Effect of Essential Oils On Heart Rate and Blood Pressure Among Solus Por Aqua Workers, http://cpr.sagepub.com/content/21/7/823.full.pdf+html




Complementary Therapies in Clinical Practice 2012, The effects of clinical aromatherapy for anxiety and depression in the high risk postpartum woman – A pilot study, Volume 18, Issue 3, Pages 164–168, http://www.sciencedirect.com/science/article/pii/S1744388112000400#


Physiology & Behavior 2000, Ambient odor of orange in a dental office reduces anxiety and improves mood in female patients, Volume 71, Issues 1–2, Pages 83–86, http://www.sciencedirect.com/science/article/pii/S0031938400003085


2011, Aromatherapy, http://henryfordmacomb.adam.com/content.aspx?productId=111&pid=33&gid=000347

26/08/15

Sunday, August 16, 2015

Fonts

Fonts was another thing I found trouble with. I didnt know whether to use doTERRA's original font or pick one of my own, I did chose a few fonts I like that I found on dafont.com  which is a great site to finding different fonts.

Here are the fonts I found:
I was leaning more towards Indie Flower as it seem to be of a style that would work well with my video. I may change it when making my actual video because its the best out of the styles I have found in my search for a good font.

16/08/15

Colour Scheme

So, I made a few different colour pallets up with possible colours for my promo video. Its a mixture of earth tones, blues and violets. I chose these because the blues and the violets are "relaxing colours" and the earth tones represent the pure and clean essential oils themselves.

Here are the colours:
  I found the colours on a site called Adobe Color. I have asked a few friends on their opinion on which colours they liked most. As they replied Sky Blue, Relaxation and Earth Tones are the favorite ones out of the five. This only makes it harder to chose as I do like these pallets as well. I guess its a tie at this point and hopefully I will have one picked by then, but this is the direction I want to go with my colour scheme.

16/08/15

Activities

This week we were given little activities to complete that are related to our research topic. At first I found it difficult to figure out the things I need for me to complete these activities successfully but I asked a few of my fellow peers and family about what I could possibly do to complete them. Here is my activities.


Activity 1: 

I started to look at who would be affected by and who I am targeting with my promo video towards and I believe more woman then men would be interested in essential oils. Not being sexist but I only believe this because men take measures to look after themselves in a different way to woman. This is just my own opinion and I would love to know if men would use it.

I was thinking about a message I would like to send out with my promo video. Thinking about it would be to get healthy I guess, I started using doTERRA Essential Oils and I'm feeling great from only using them for a few days. I guess my message to whoever is interested is to take if from someone who is feeling better about themselves that this product is great.


Activity 2:

In this activity we had to figure out what tone we would set with out promo videos. 

I thought about how I would want my audience to feel while watching my video and I want them to be relaxed and be interested about the benefits of the products.

I want my video to make people feel inspired to take control of their life and get healthier in a non toxic way. 

A relaxed tone is what I want and have people who have been using doTERRA longer then I have talk about what it has done for them; so my audience dont just get facts they get to be able to relate to peoples stories.

I have chosen different types of colour schemes that I was looking for my video, I will post these in a separate post so I am able to talk about them and chose the one I want.

The font is the next thing I was choosing, I will also put this in a separate post.  


16/08/15

Thursday, August 13, 2015

Mind Map

I created a mind map to help me figure out my creative problems within my creating my promo video, as you can see there isnt much there. I found it extremely hard to write down my creative problems or to explain what kind of creative problems I have. I'm not sure in what other way I will try to use in figuring out in which creative direction I will take my promo video. I do believe I already know how I will create my video and I put that down in my mind map.
13/04/15

Tuesday, August 4, 2015

Hi!

So this is my first post on this blog. I'm not sure if I am or will do this very correctly but please enjoy looking at the product I picked to make this blog about.

First, I was asked by my university lecture for my first assignment to make a list of social issues or products. I added companies to the list that I believe would be nice to research.

Here is my list:


Social Issues
Bullying – verbal, physical, online
Children homes
Domestic Violence – verbal, mental, physical
Racism – cultural diversity, stereotypes
Smoking – Lung cancer, heart disease
Animal cruelty – physical, circus animals, neglection
Gun laws/violence
Euthanasia – right to choose
Mental Illness – depression, anorexia, bipolar, etc.
Speeding
Texting while driving
Drink driving
One punch can kill – Sammy D Foundation
Disabilities
Internet safety – children using tech, predators, scams
Pollution - China
Autism – lack of awareness and understanding
Global warming
Abortion
Child abuse
Gay rights
Employment – unemployment, workplace discrimination, work safety
Suicide
HIV and AIDS
Education
Stress
Obesity – diabetes, heart disease
Terrorism
War
Human trafficking – labour, sexual exportation
Drugs - trafficking

Products
Car that drives itself
doTERRA Essential Oils
Vodka
Television
Computers
Water
Football boots, bag, jersey, ball, shorts
Netball shoes, ball, uniform
Candles
Steam mop
Nail polish
Cameras
Clocks
Photographs

Companies
Apple
Samsung
Panadol
Nurofen
Pepsi
Coke Cola
Holdens
Ford
Toyota
Nikon
Cannon
Sony
Microsoft
Adobe

From this list I chose to research doTERRA Essential Oils. I would like to learn more about this product, it seem interesting towards me and I want to share my research with everyone.